Students Win Regional Business Challenge Final
Seven Year 10 students from Stamford School participated in the Regional Final of the Coca-Cola Real Business Challenge in Derby on 11th February. The students; Oliver Pollock, Cian Tye, Monty Barker-Pilsworth, Robbie Curtis, Conor Leo, Alistair Bourne and Sam Talbot, reached the final after being judged one of the top ten entries in the regional competition, in which they had to create and pitch a new healthy juice brand.
Their task in the Regional Final at Pride Park was to come up with a campaign to raise support and funds for local Special Olympics athletes. The campaign had to include an App, social media plan, a local fundraising event and a bus stop poster. The Stamford School team worked well together, with guidance from a Coca-Cola business mentor to create an impressive campaign, including an exceptional App. Wendy Manning, vice president of customer logistics at CCE described the boys’ presentation of the campaign as clear and confident, and praised what she called ‘the golden thread’ running through it, linking each element together. The team won the award for the best App and were crowned overall winners of the Regional Finals.
The Stamford School team will now compete in the National Final of the competition in London on 17th and 18th March. They will attend a parliamentary reception followed by their regional winner’s prize of dinner and a West End Show. The following day they will undertake the final challenge of the competition, competing against winners from 10 other regions. We wish them luck!
Image courtesy of Solent News and Photos.